Physical Strategy

Digital is all around us. With mobile and social technologies infiltrating each and every aspect of our lives we seem to be always connected. Every day we connect our physical selves with our digital lives. But as marketers, we spend so much time thinking about intercepting individuals in their digital explorations with no regards to their physical lives.

Now the question becomes, what’s our physical strategy?

Digital is all round us. With mobile technologies infiltrating each and every aspect of our lives we seem to be always connected. Every day we connect our physical selves with our digital lives. But as marketers, we spend so much time thinking about intercepting individuals in their digital explorations with no regards to their physical lives.

Now the question becomes, what’s our physical strategy?

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