Today launched the awesome incubator TechCrunch Disrupt here in NYC. I, however, was unable to attend, but was glued to my monitor like it was March Madness or the Tour de France. Some great things are happening in the world of technology. Apps connecting the dots of individual user behavior, location, customizable offers, gamification, and [...]
Are you “Socialling” Right?
As I continue on in my new venture, I have to continually take a step back in what I’ve been brainwashed into thinking when it comes to Social Media. As companies continue to quickly run into the space to play catch up with the Starbucks of the world for sheer size of community and thinking [...]
Solve First, Then Ship
The thing about technology is that it is not slowing down anytime soon. Acceleration and adoption are becoming an everyday occurrence. This excitement is leading to some amazing revolutions across many industries and we are seeing some great wins through connectedness and efficiency. As leaders in the space, we are constantly pushed to iterate and [...]
Convergence for a Better World
Earlier this week I had the pleasure meeting a lot of interesting people, sit in on a lot of interesting conversations, and watch a lot of interesting “forward thinking” happen right before my eyes at the Social Media & Community 2.0 Strategies conference. Of course listening to everything with the filter of my own mind, [...]
How To: Grow a Social Community
Social media is a strong force in the marketing world today. By utilizing the power of trust, sharing and interaction, brands can build personal relationships with individuals within a community to help meet business objectives (increased brand awareness, enhanced conversions, amplified customer service, etc). However, social media takes time and diligence to not only engage [...]
Collision of Digital and Physical
Looking at the Physical Reality in which we all live, we can see some events where digital events begin to affect. With the influx of mobile computing and connectivity, wi-fi capabilities, and social networking sites, we are becoming more and more connected through our physical life by our digital connections. As with the variance of [...]
Physical Reality
Physical reality really needs no explanation. We all live it every day. It’s our daily lifestyle or routines, like grocery shopping, running errands, eating, etc. It’s also our exciting events like holidays, birthdays, parties, gatherings, ball games, etc. We all lead very different, very distinct lifestyles, as such; we all have a very different physical [...]
Braindropping: Value Add Content
according to the recent Pew Reseach, they state that over 65% of online users have purchased the intangible… Content; almost as much ecommerce for goods and services. Mindblowing!
Digital Reality
So, what is reality when it comes to the digital world in which we live? Is it looming somewhere between a status update and a text? Maybe. Are we waiting for holograms and eye scanning augmented reality to take us by storm? Not quite. All I know is that we are in a world where [...]
The Leap
Fear is a paralyzing bitch. The uncertainty of any relationship can cripple any and all communications. Then as you think about it more you try to analyze different strategies, solutions or outcomes; which ultimately lead to deeper and deeper suffocation. Now you start to wonder… What if someone else is moving into the conversation…Someone with [...]
