Fear is a paralyzing bitch. The uncertainty of any relationship can cripple any and all communications. Then as you think about it more you try to analyze different strategies, solutions or outcomes; which ultimately lead to deeper and deeper suffocation. Now you start to wonder… What if someone else is moving into the conversation…Someone with [...]
Conversation Management
Manage the conversation or let it happen on its own? That’s the question that many of us marketers ask ourselves each and every day. As social media continues to thrive and content continues to surface surrounding our brands, we can physically see the conversation happening but are paralyzed as to what can we (or can’t) [...]
